Gemini Recommendation Checklist: 20 Points to Review

Being recommended by Gemini depends on many small things being in place at once: accurate business information, clear pages, real reviews, independent mentions and regular checking. Use this 20-point checklist to find the gaps. Each “no” is a concrete task.

Business Identity (Points 1 to 4)

1. Is your business name written exactly the same on your site, your Google Business Profile and major directories?
2. Does your About page say clearly what you do, for whom and where, in the first two sentences?
3. Do you have Organization or LocalBusiness structured data on your site?
4. Are your social profiles and website linked to each other?

Website Content (Points 5 to 10)

5. Does each main product or service have its own page?
6. Does each of those pages answer “what is it, who is it for, how much, how do I get it”?
7. Is pricing information visible, or at least explained (from, per hour, on quote)?
8. Do you have an FAQ that uses the words customers really use?
9. Are key facts in text, not only in images or downloadable files?
10. Have you removed or updated pages for products and offers that no longer exist?

Reputation and Reviews (Points 11 to 14)

11. Do you have recent reviews on Google and on the main review site for your industry?
12. Do you reply to reviews, including negative ones, politely and with facts?
13. Do reviews mention specific services, not only “great service”?
14. Do you ask every satisfied customer for a review in a simple, honest way?

Independent Mentions (Points 15 to 17)

15. Are you listed in the directories and associations your buyers trust?
16. Has any trade publication, local news site or industry blog written about you in the past year?
17. Do comparison articles in your field include you? If not, have you contacted their authors with useful information?

Monitoring (Points 18 to 20)

18. Do you have a written list of at least ten prompts your customers would ask Gemini?
19. Do you check those prompts at least once a month and note which brands appear?
20. Do you record wrong facts Gemini states about you and trace them back to a source?

How to Use Your Score

Count your “yes” answers. Below 10 means the basics are missing, and fixing identity and website content will make the biggest difference. Between 10 and 16, focus on reviews and independent mentions. Above 16, your work is mostly monitoring and steady content updates. Do the checklist again every quarter, because listings, staff and offers change. A high score does not guarantee recommendations, since Gemini answers vary by question and person, but it removes the most common obstacles.

For the order to tackle tasks in, see our 30-day Gemini plan. For a cross-platform view, use the general AI search optimization checklist.

Common Gaps We See

• Pricing hidden entirely, so assistants say “contact the company” or quote a competitor.
• An old address still listed in one popular directory.
• A strong product with almost no independent coverage.
• Service pages written for internal teams, full of jargon that customers never type.
• Reviews collected years ago and nothing since, which makes the business look inactive.

How Keboost Helps

Keboost automates the monitoring part of this checklist: it tracks your prompts across Gemini, ChatGPT, Claude, Perplexity and Copilot, shows where you and competitors appear and helps create content to fill the gaps. Run a free AI visibility check or see the plans from €29 per month.