Free AI Search Optimization Consultation: How to Prepare

A free AI search optimization consultation or check is worth your time if you leave with real information: how AI assistants currently describe you, which competitors they mention instead, and two or three concrete next steps. Prepare a short brief beforehand and ask specific questions so the session gives you insight, not just a sales pitch.

What a Free Consultation Usually Covers

• A quick test of a few prompts in one or more AI assistants.
• A summary of how your business is described, if at all.
• A look at which competitors and sources appear.
• A few suggested priorities.
• An explanation of the provider’s paid services.

Some providers run this as a call; others, like Keboost, offer an automated check you can run yourself in minutes.

How to Prepare (15 Minutes)

1. Write your one-line description: what you do, for whom and where.
2. List five customer questions: the kind a buyer might ask an assistant, such as “best family lawyer in Lyon” or “CRM for a 10-person agency”.
3. Name two or three competitors you lose deals to.
4. Note any known problems: wrong details, old products, confusion with another company.
5. Know your budget range so recommendations are realistic.

Questions to Ask During the Session

• Which assistants did you check, and can I see the actual answers?
• Which sources do they cite for my questions?
• What is the single biggest thing holding us back?
• What could I fix myself without paying anyone?
• How would you measure progress if we worked together?

What You Should Leave With

By the end you should have at least: a clear picture of whether you appear for your key questions, the names of the competitors and sources that do appear, and a short list of next steps. If you only received a pitch and a price, the consultation did not serve you.

Sales Red Flags

• Pressure to sign on the call with a “today only” discount.
• Guarantees of mentions or positions.
• Claims of official partnerships with AI companies.
• Vague findings like “your AI authority score is low” with no examples.

Read why no one can guarantee an AI mention if you hear promises that sound too good.

After the Consultation

Do the free fixes first: update inconsistent listings, clarify your homepage and add an FAQ. Re-test your five questions in a month. If you decide to get help, compare at least two providers. Our guide to choosing an AI search optimization company can help.

Free Check vs Paid Audit

A free check gives a snapshot of a few prompts. A paid audit or ongoing service covers many prompts, several assistants, repeated testing over time and a written plan. Start free; move to paid only if the snapshot shows a gap worth closing.

Example: A Small Architecture Practice

An architecture practice in Nantes prepares five questions, including “architect for house extension Nantes” and “eco-friendly renovation architect Loire-Atlantique”. The check shows assistants mention two larger firms and cite a regional architects’ directory where the practice has no profile. The practice now has a clear, free first step: create that profile with its full description and recent projects.

How Keboost Helps

Keboost’s free AI visibility check gives you a snapshot of how AI assistants see your business, with no call required. If you want ongoing tracking, competitor visibility and content creation and distribution, plans start at €29/month; see the pricing page. Run a free AI visibility check now.